A fractional CMO provides senior marketing leadership without a full-time executive hire. Dappr leads planning, budget decisions, teams and performance accountability with all five Growth Engines included in one engagement.
Discuss Fractional CMO ↗Fractional CMO fits a business needing senior leadership and an operating team around it. The challenge might be fragmented vendors, a growing internal team or a strategy that does not translate into coordinated work. The engagement connects business priorities to decisions and accountability.
Starting at $15,000 per month, Dappr’s Fractional CMO plan includes all five Growth Engines, Command-level infrastructure and 10 AI agents. Leadership sets priorities across the system. Platforms, production, projects and implementation depth remain defined in the engagement.
What should a customer understand or be able to do after this work is delivered?
Translate objectives into a roadmap, priorities and measurement framework. Review audience, positioning, channels and budget together. Make tradeoffs explicit so the team knows what happens now, what waits and what evidence would change the decision.
Align internal contributors, Dappr specialists and relevant vendors. Establish responsibility, review points and escalation. Scoped hiring recommendations and organizational design support the operating plan and available capacity.
Use leadership meetings to explain performance, risks and decisions. Executive and board-ready reporting distinguish outcomes, early signals and assumptions. The goal is a shared view of business context and next actions.
Follow fractional cmo from the first decision to the next improvement. Select a stage to see the work, your part and the handoff.
Share objectives, budgets and constraints.
A common starting point
Agree priorities, owners and measures.
An executive operating plan
Review decisions and unblock dependencies.
Aligned work across five engines
Evaluate results and approve next priorities.
Clear leadership decisions
Milestones and delivery dates are agreed after scope, access, content and review requirements are clear.
Measures can include qualified demand, pipeline progression, acquisition economics and execution against priorities. Definitions and targets are agreed together. Interpretation requires context from sales, finance and operations.
Start with the objective and the work completed. Then look at the available evidence, the limitations of that evidence and the decision it supports. An update should make it clear what will continue, what needs to change and who owns the next action.
The review cadence follows your plan or project agreement. A change in priorities should also identify its effect on the existing scope. That keeps the conversation grounded in the work your team can actually put into practice.
Leadership participation, objectives, budget context, system access and a decision maker. Existing vendor scopes, team responsibilities and sales processes reveal coordination needs.
All engines does not mean unlimited projects or production. Media and major software costs are separate. Leadership terms are agreed specifically, and major rebuilds or custom development require project scope.
Name one person who can consolidate feedback and confirm approvals. Share business changes early, especially changes to the offer, audience or systems. When a new request changes the agreed work, we clarify priorities and scope before adding it to production.
Executive marketing leadership starting at $15,000 per month, including all five Growth Engines and Command-level infrastructure. Delivery remains defined by the agreed scope.
Annual planning, budget allocation, team management and executive reporting connect marketing decisions to business priorities. All five Growth Engines and Command-level infrastructure are included in this engagement, with platform and production scope agreed together.
10 AI agents total; Everything in Command; All 5 active Growth Engines; CMO-level strategic leadership; Annual marketing planning + quarterly strategy; Budget allocation + marketing forecasting; KPI architecture; GTM planning; Brand + competitive strategy; Vendor + agency oversight; Marketing team management; Hiring recommendations + organizational design; Sales and marketing alignment; Executive meetings + weekly leadership meeting; Executive + board-ready marketing reporting; Revenue alignment; Technology recommendations + marketing stack strategy; Campaign oversight + performance accountability. The exact platforms, deliverables and production volume are defined in your scope.
Fractional CMO starts at $15,000 per month and includes all five Growth Engines, 10 AI agents and executive marketing leadership.
We review your goals, current setup and priorities, then agree on scope, responsibilities and reporting. Advertising spend, major third-party software and large projects are separate.
Executive marketing leadership. Without another executive salary. Strategy, planning and performance accountability, with all five Growth Engines operated by Dappr.
Includes Command-level infrastructure and all five Growth Engines. Platforms, production and project work remain scoped.